Tag Archives: Investment

Relax and Enjoy the Summer! There Will Always be Storms to Weather

Relax and Enjoy the Summer! There Will Always be Storms to Weather by Jeff HollandThe market, like almost everything in life, has cycles and seasons. But unlike weather patterns, the market’s seasons are not predictable.

Snow laden terrain and short days can be depressing; but, as long as we know that spring is on the horizon, the winter’s challenges are more easily accepted. The same is true for the market—expecting the market’s cycles and seasons will help you to manage your counterproductive emotions, particularly anxiety.

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VIA IV, A Trusted Financial Partner

Via 4, A Trusted Financial Partner by Jeff HollandWhen you partner with Via Four, you are not only gaining decades worth of experience from our advisors, you are also getting the security of our national brokerage custodians.

According to Wikipedia, a custodian is a specialized financial institution responsible for safeguarding a firm’s or individual’s financial assets and is not engaged in “traditional” commercial or consumer/retail banking, such as mortgage or personal lending, branch banking, personal accounts, or automated teller machines.

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Is Now a Good Time to Invest? Yes!

Is Now a Good Time to Invest? Yes! by Jeff Holland{3:00 minutes to read} Everyday, the stock market has an expected rate of return. This means that on the day that you invest, you have the potential to earn an expected rate of return.

If you wait for that “perfect” time and hold off, you miss capitalizing on the market’s rates of returns.

When it comes to investing, you’re either in or you’re out.

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Ensure that Your Portfolio Is a Winner: Diversify!

Ensure that Your Portfolio Is a Winner: Diversify! by Jeff Holland{1:30 minutes to read} According to Nobel Prize winner and economist Harry Markowitz, diversification is the only “free lunch” in economics. The smartest investors diversify—by doing so, you drastically minimize risk and the potential sabotage of your financial future.

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